SEO – Search Engine Optimization is a technique used to bring your website to the front of search engines, with a goal of achieving first page position “organically”. When we speak of organically, it typically means how popular you are in reference to a keyword or phrase that someone types into a search against other competitors in your niche.

To clear up a misconception, to achieve this position, you do not have to pay to be there. It is considered free, if all the correct techniques are used, and you have consistent activity in your network of sites/citations on the web. So, if you have a full time staff, working on your listing, you won’t pay but you will have to pay your staff. Hence, to get there you need to hire an agency to do the right thing in a legal and professional way, keeping your reputation. Your site needs to be fully optimized and there are a plethora of other activities that need to be done to keep you there. Not to mention how Google tends to change their algorithm constantly.

We believe that it is equally important to have both an Organic and a Paid (Next Section) campaign for ultimate traffic and sales to your business. Depending on your specific location and services offered, SEO may or may not be the most inexpensive alternative.

SEO SEM Rank Higher in the Search Engines
SEO and SEM help you Rank Higher in the Search Engines

SEM – Search Engine Marketing is a type of marketing that is sometimes called Pay-Per-Click. In this type of medium for a small fee, we can make sure you are on page one of Google, Bing and Yahoo almost instantaneously. The fact that people tend to say, that no one clicks on the ads is False. We have clients that have done extremely well, so well their ROI (Return on Investment) is over 1600%+.

One must think of this method of marketing as instant gratification. If someone types in a specific keyword into the search bar, your ad will pop up. Only if the person clicks on the ad will you have to pay. Once the prospective client clicks on your ad, they will be directed to a custom website with a special phone number, once called, it will be recorded and placed on your system for review. You see the system used is far more advanced than the typical placement agency, your dashboard will show you in real time how your campaign is doing. It is worth noting that we have partnered with one of the top 13 accredited agencies by Google to provide this service. In addition, this relationship has proven to provide one of the highest client retention in the industry at more than 90%.

2 Responses to “SEO/SEM”

  1. Can I simply just say what a relief to uncover someone that truly
    knows what they are discussing on the internet.
    You certainly know how to bring an issue to light and make it important.
    More and more people should check this out and understand this side of the story.
    I was surprised you’re not more popular given that you certainly have the gift.

  2. Hi! Do you know if they make any plugins to assist with Search Engine Optimization?
    I’m trying to get my blog to rank for some targeted keywords but I’m not seeing very good gains.
    If you know of any please share. Kudos!

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